Lima’s interest is the conservation of nature and spreading the cause of nature conservation. A Bachelor of Science with Zoology and a Master’s of Science with Marine Zoology from the University of Bombay, India, joined the Bombay Natural History Society, Mumbai (BNHS) as a Field Biologist in 1984 While with BNHS, worked on various ecology projects and nature education programmes. At the Centre for Environment Education, Ahmedabad (CEE) Programme Coordinator in 1996, interpretation programmes for critical wetlands and forests in India, developed conservation education strategy for the National Parks, and trained forest officers in conservation education and interpretation. Since August 2004, with WWF-India as the Director-Environment Education and the country-wide in-charge of environmental education. Activities in the non-formal/ formal education constituencies, spearheading the Nature Clubs of India movement and nature camping activities, advising on formal environment education in schools and colleges, capacity building on conservation with local communities in and around protected areas as well as non-protected areas. Associated with WWF-India in the capacity of Senior Consultant from 2008–2011, developing and implementing the Alternative Livelihood and Environmental Education programme for the conservation of Ranthambhore National Park, Rajasthan. Also want to bridge pure research and business/scientific entrepreneurship, practical processes of innovation, for the betterment of those who live a subsistence life, especially those who live around protected areas. Specialties: Concept development, visualisation, implementation in setting up of exhibition and interpretation centres for forests, national parks, urban parks, gardens, wetlands, high altitude ecosystems,capacity building and training for environmental education, outdoor education for children and adults, EE programmes for communities around protected areas, writing, research, and talks.